LEADERSHIP

Experienced executives and industry professionals with combined work experience exceeding xxx years of experience working throughout all levels of business.

Holdings Board

Kevin W. Massengill

Non-Executive Chairman, Optimized Growth Holdings
Kevin W. Massengill is the Executive Chairman and Co-Founder of Meraglim Holdings Corporation, a professional, scientific, and technical investment holding company. He is the CEO of Raven Predictive Analytics Corp., the Managing Director of Massengill Advisory, and the Non-Executive Chairman of Brighter Electric, EVI Holdings, NorthStar Essential Holdings, Panthera Senior Living, RecordAI, Regimen Holdings, United Pain Clinics, and Vernal Partners. Massengill was an award-winning senior executive at Raytheon (NYSE: RTX) and Leidos (NYSE: LDOS), a managing director of a boutique investment bank, Silver Leaf Partners, in NYC, and the CEO of Consultancy Partners Group in Abu Dhabi. A retired US Army Airborne Ranger qualified officer and a Middle East Foreign Area Officer, he holds an M.A. from Princeton University, a B.A. from the University of Missouri-Columbia with continuing education at Harvard Law School's Program on Negotiation and INSEAD-Fontainebleau's International Directors Program. As the founder of Optimized Growth Holdings (OGH), he rallied the current team of professionals together to improve quality of life, operations and success in private businesses. With the team’s combined skills, OGH presses forward to produce optimized growth and improvement in private companies.

Bryan Reil

Founding Principal, Optimized Growth Holdings
Bryan served in the USAF as an officer in various leadership capacities. During his tenure he was an operations manager leading more than 400 personnel. He was responsible for 6 separate organizations, security assurance for $44B in USAF assets and $3.9B in defense operations resources. Experienced in agile management, he also served as the Security Liaison Officer in the Republic of Korea and an advisor on defense measures across the United Arab Emirates. He is an advocate for strong and competent leadership in any facet of life. Bryan’s passion for constant improvement drives his action to build and inspire. As the founder of Optimized Growth Holdings (OGH), he rallied the current team of professionals together to improve quality of life, operations and success in private businesses. With the team’s combined skills, OGH presses forward to produce optimized growth and improvement in private companies.

Eduardo Vidal

Non-Executive Director – Law, Optimized Growth Holdings
AB & JD - University of Chicago; Completed over 1 billion in M&A transactions, international & cross border, experienced in securities transactions, loan financing, private placements, private, corporate governance & financial restructurings; Partner in Skadden Arps, Morgan Lewis & Hughes Hubbard, New York City; Executive VP & General Counsel of iCrowd Newswire & Content Engine; Non-Executive Director of startups in the electrical, plumbing and property management industries. As the founder of Optimized Growth Holdings (OGH), he rallied the current team of professionals together to improve quality of life, operations and success in private businesses. With the team’s combined skills, OGH presses forward to produce optimized growth and improvement in private companies.

Annette Tirabasso

Non-Executive Director - Operations, Optimized Growth Holdings
With 30+ years of experience in professional services in the financial and consumer services, Ms. Tirabasso knows how to drive innovation and growth and improve operations and financial performance. Annette understands the challenges associated with driving change and has the vision and grit it takes to grow and scale a company. She is a retired Deloitte Partner who advised CEOs and executive teams of Fortune 500 clients participating in nearly 100 Board and Executive Committee meetings. Annette was elected to Deloitte Consulting’s Global Transition Board to govern the potential legal separation of Consulting from Attest evaluating client base and mix, financial impacts, global strategy, Partner and staff compensation, fairness to constituencies, and governance. She was accountable for year-over-year revenue growth, profitability and client satisfaction and held executive leadership positions in Consulting’s Financial Services Industry and Strategy & Operations practices. She served in other leadership roles including DE&I (Women’s Initiative) and member of both the Staff Compensation and Partner Admission Committees. Prior to Deloitte, Ms. Tirabasso held positions in Marketing, Retail Systems Development and Bank Operations at Key Bank where she was responsible for marketing research, integrating new products into operations and systems and prioritizing technology changes in the Retail Line of Business. As a Management Engineer at University Hospitals of Cleveland, Annette was responsible for efficiency and effectiveness in the ancillary areas of the hospital and revenue cycle improvements. She is also a former golf course owner. As current CEO and Founder of Tirabasso Transformation Group, she advises clients in operations, strategy, technology, marketing and sales, M&A, governance, enterprise risk, shared services, human capital and succession planning. She is also a guest lecturer at the University of North Georgia MBA course, on best practices in enterprise project management, developing and managing relationships and governance.

Paul Marcela

Corporate Secretary, Optimized Growth Holdings
President of Governance Partners Group and former Vice President, General Counsel & Corporate Secretary of two Cerberus Capital Management private equity portfolio companies, 24 years with Dow Corning Corporation, Associate as General Counsel & Assistant Secretary, B.S. in Economics and Political Science from Allegheny College, M.B.A. Finance from Central Michigan University, J.D. from Case Western Reserve University.

Advisory Board

Joel Moyer

Advisor, Optimized Growth Holdings
Joel has over twenty years of senior living industry leadership experience. His provider experience includes owning and operating 20+ memory care communities. He is a board member and former President of Wisconsin Assisted Living Association. Joel led EHR sales leading ECP from a start-up provider to an industry leader with over 6,000 clients nationwide. As part of the M3 Insurance Senior Living Practice group he served the insurance and risk management needs of providers through the Midwest. He is currently leading the enterprise senior living provider business development team and pharmacy partnerships nationwide. Joel has a comprehensive network of provider and industry partner connections across the country. Finally he is an instructor for the State of Wisconsin assisted living administrator certification program teaching both marketing and finance to new administrators.

Jason Reyes

Advisor, Optimized Growth Holdings
A creative and collaborative community visionary, Jason and his family have been working in senior housing for over 40 years and for the last 10 years have been developing award-winning senior living communities throughout California. Currently the owner and operator of over 600 senior housing doors and more than $200M under management. Jason has a pipeline under construction of 400 more doors coming to market by 2024. Jason is involved in every aspect of company operations, with a particular emphasis on long-range planning, acquisitions, financing, project development, and lease-up. Jason’s leadership has provided a platform for steady and consistent growth for decades to come.

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